We are very happy to highlight the recent coverage of Presence Orb within Information Age.
Today’s retailers have technology at hand to measure and enhance customers’ in-store experience to deliver a truly bespoke shopping experience. By combining big data and the IoT, tools such as Presence Orb gives storeowners better insight on how optimise their retail space.
We are always pleased to see the contribution Presence Orb is making within the retail space positively received and reviewed by retailers and press alike.
Presence Orb works by using in place WiFi networks such as those provided by Motorola, Meraki, Cisco, Ruckus and many others to detect and analyse the mobile phones of customers as they visitor a physical store. The WiFi analytics provided encompass a number of key performance indicators such as areas visited in store, linger time, return percentage and much more.
If you would like to hear more about how Presence Orb may help your organisation no matter how large or small please do get in touch